Idebenone pronounced "eh-de-be-known" has long been considered the ultimate anti-aging supplement by many European women, as well as skin care specialists searching for gentle yet effective skin care solutions. Yet only recently has it become popular in this country - in large part due to the promotion of the product by the likes of Mehmet Oz and Michael Roisen (the ever popular physicians that routinely appear on Oprah and authors of the best selling "YOU: the Owner's Manual to Inner and Outer Beauty").

However, once you understand the science behind the quest for healthy skin it should come as no surprise Idebenone is one of the hottest trends in dermatology today. This natural variant of the essential biochemical coenzyme Q10 or CoQ10 is found in nearly all aerobic life-forms and is a powerful antioxidant. However, unlike Q10, Idebenone is much more water-soluble and appears to provide superior protection when it comes to fighting free radical damage. It literally neutralizes free radicals at the cellular level while increasing blood flow; in fact, Idebenone is so effective in treating vascular conditions it is currently under investigation as a therapeutic treatment for conditions ranging from Alzheimer's to Friedreich's Aataxia.

Fortunately, it's now possible to purchase Idebenone without a prescription. So you can enjoy the same beauty secrets used by top salons and skin care specialists across the world right in the privacy of your own home.

All About Free Radical

Free radicals are unstable organic molecules that result in tissue and cellular destruction through the natural process of attempting to bond with other molecules. Ultraviolet radiation, chemicals and other compounds, including heavy metals, are commonly encountered sources of free radicals that are responsible for premature aging, wrinkles, collagen breakdown and other skin damage.

Not Merely Skin Deep - A Shining Statement Idebenone is sure to make a shining statement when it comes to your skin care since it directly impedes the damage done by free radicals at the cellular level. Unlike inferior skin care products that only work on the surface level of the skin, Idebenone provides powerful protection across the entire spectrum that comprises your skin. As one of the most powerful antioxidants on the market, Idebenone increases circulation, oxygen levels and cellular energy production taking place in the mitochondria, resulting in fewer wrinkles, more even skin tone and overall healthier complexion.

In addition to increasing the energy supply in the mitochondria itself, the cells benefit from enhanced antioxidant protection that keeps collagen supple yet firm. The increased blood supply further benefits the skin by helping to eliminate toxins while maintaining that vibrant youthful glow associated with healthy skin.

Who Benefits from Idebenone?

Idebenone is considered to be a very powerful antioxidant. In addition to the important circulatory and potential nervous system applications, Idebenone is likely to benefit a wide variety of persons including:

• Persons exposed to high levels of air pollution including smog or tobacco smoke. Poor air quality due to smog, tobacco smoke or other chemical hazards take a heavy toll on skin due to high levels of free radical damage. Fight back by using a clinically proven anti-aging product like Prevage Face Advanced Anti-Aging Serum by Elizabeth Arden. Containing .5% Idebenone, it is gentle enough for continuous coverage and has been demonstrated to reduce fine lines, wrinkles and skin tone in over 80 percent of consumers tested.

• Persons exposed to sunshine on a regular basis. Whether you enjoy gardening as a hobby or simply enjoy the look of a great tan, Idebenone is an important part of protecting your skin against the damage from ultraviolet radiation responsible for premature gaining, wrinkles and unsightly "age spots". Search for a moisturizing solution like Prevage Body Total Transforming Anti-Aging Moisturizer that contains Idebenone to rehydrate and revitalize thirsty skin.

Persons with sensitive skin or other signs of tissue damage or aging may have an even greater need for effective antioxidants; even common medications or prior sun exposure can increase the body's need for antioxidants and increased blood supply. Integrate Idebenone into your beauty regiment to increase blood supply and support your body's natural defense with powerful antioxidants with the Prevage High Performance Skincare Set.

How to Buy Right to Achieve the Best Results

Don't be misled when it comes to purchasing beauty products; not only will the results show on your face, but more often than not, what you don't know can also hurt your pocket book. Instead, learn how to buy right and achieve the best results when purchasing Idebenone products with these simple yet straightforward tips:

• Select the Source. Always Buy From a Reputable Source. Dont be fooled into purchasing low cost products from online auctions or other discount vendors; products may be diluted, nearing their expiration date or otherwise unsuitable including outright misrepresentation. Instead, purchase from a company that stands behind their products and provides the service and satisfaction you have come to expect. We always offer a 30 day return or exchange policy and never sell out of date or other unworthy products. Combined with a 100% money back guarantee, free shipping and personalized service plus special promotions its a winning combination for savings and great skin care!
• Select the Specs. Read the Ingredient List. Those with allergies or other known skin problems are probably familiar with the ingredient label but everyone should routinely make a habit of reading the ingredient list. Make sure your Idebenone product is complemented with pure ingredients designed to work together with this incredible antioxidant rather than compete with it. Avoid products with known skin irritants, fillers or other inferior ingredients. Every product we sell comes with a complete ingredient list available for your inspection prior to purchase, including bundled packages such as the TRUE The Kit that combines Protective Mineral Foundation with Idebenone, Mist, Blush and other products in a convenient carry-all.
• Select the Spot. Decide in advance if you intend to use Idebenone to treat a trouble spot such as those dreaded crows feet surrounding delicate eye tissue or if you need more complete protection such as a full body solution. We provide a complete line of Idebenone products perfect for any skin type ranging from a Prevage Eye that provides the nip without the tuck, to an effective one-step solution provided by the TRUE Anti-Aging Radiance Revealing Complex.
• Select the Strength. The majority of skin care products contain between .5 to 1 percent Idebenone, but more isn't always better; it really depends upon your individual skin type, level of damage and use patterns. Because Idebenone is more water soluble than other antioxidants, the body tends to use only what is needed. It's often better to go with a .5 percent solution, such as that contained in the Prevage Face Advanced Anti-Aging Serum formulation. Apply twice per day for continuous coverage. Sensitive areas such as the skin surrounding eyes may require a more delicate blend specifically formulated for the eye area; search for products like Prevage Eye or TRUE Anti-Aging i-Lift Eye Contour Concentrate.
• Select the Solution. Idebenone must be stabilized in order to maintain the proper potency. This means it isn't enough to purchase "just any old product" that happens to contain Idebenone; unfortunately, they are not created equal. In fact, some unscrupulous vendors simply add Idebenone to existing product lines without recognizing the need to adjust other ingredients that may actually cause the Idebenone to deactivate. Search for reputable product lines that place a priority on proper packaging, stabilization and complementary ingredients to assure maximum potency and protection against aging and sun damage.

How to Use

As with all new products, it's important to test your individual response to Idebenone prior to actual use. Begin by dabbing a few drops of the product on the inner part of your arm near the elbow for three consecutive days in a row, then watch for any signs of irritation before integrating into your daily beauty regiment. Always store the products in a cool dry place and pay close attention to the expiration date as well as making sure the product is tightly sealed. Like many antioxidant's, Idebenone is sensitive to air exposure and must be properly maintained in order to assure the proper potency. Excessive air exposure, improper storage and other similar problems can result in a loss of potency or may cause the product to become inactive over time.

Finally, many clients begin to see rapid results after just a few uses, however, most people should be prepared to wait approximately four to six weeks before evaluating efficacy. Remember, the Idebenone works it's magic beginning with the mitochondria in the cells and moving outward to the collagen, circulation and finally the entire matrix of the skin itself. The body needs time to eliminate dead and damaged cells resulting from free radical damage and then integrate the powerful properties of Idebenone into rebuilding healthy cells and skin.

Shannon Perez
DERMAdoctor Staff Writer

(Any topic discussed in this article is not intended as medical advice. If you have a medical concern, please check with your doctor.)

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